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Heather Jo Flores
Heather Jo Flores

Anatomy of a Perfect Blog Post: Greater than the Sum of its Parts

A perfect blog post is equal parts niche, quirk, facts, assets, and carefully-targeted SEO keywords. Anything less will get lost in the abyss of the internet within minutes after you post it. There are a million articles on this topic, but…

Read MoreAnatomy of a Perfect Blog Post: Greater than the Sum of its Parts

Murder your darlings, but DON’T kill your heroine!

Why you should cut your ego out of your writing…but still let your strong female protagonist live to tell the tale. “Whenever you feel an impulse to perpetrate a piece of exceptionally fine writing, obey it — whole-heartedly — and delete it before sending your…

Read MoreMurder your darlings, but DON’T kill your heroine!

Tropes, Women, and the Heroine’s Journey

Is There Such a Thing as a Feminist Trope? What do you think about these ideas? Check out these references: Wait, What is a Trope? Is There Such a Thing as a Feminist Trope? ​A trope is a formula for shaping a…

Read MoreTropes, Women, and the Heroine’s Journey

How to Learn Permaculture for Free

A hands-on guide for the frugal beginner to learn permaculture without spending any money.

Read MoreHow to Learn Permaculture for Free

Ethical Marketing: Pro-Tips for Your Right Livelihood

Essential tips for online entrepreneurs, especially if you’re relatively new at this and have spent any time at all resisting learning about “marketing” because it’s yucky.`

Read MoreEthical Marketing: Pro-Tips for Your Right Livelihood

The 7 Most Important Things I Learned as a Front Lines Activist

#6: Never, ever call the cops. I see you out there, fighting. I half-wish I was there too, and half-am-relieved to be hiding in the mountains here because I see history repeating itself, magnified exponentially, and when I see y’all getting…

Read MoreThe 7 Most Important Things I Learned as a Front Lines Activist
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